StartUpVibes is a podcast program for young founders, individuals, and people generally interested in the startup space. They come on to discuss innovation, current trends in the tech market, work culture, work-life balance, handling Gen Z employees, and so much more. New episodes are released every Wednesday, and various founders, designers, and marketing professionals from across Africa are brought on the Podcast.
The Branding and Identity take a bold turn with the color and type across various touch-points. The identity is created to attract the younger generation to pique their interest in learning about Startups, Design for startup, Marketing for startups, Handling social media for startups in fun and engaging conversations.
Why "StartUpVibes"? Well, it's not just a name; it's a vibe, a groove, an ode to the startup space's serious hustle blended with youths' infectious energy.
The Branding Process is a very tedious engagement that requires a lot of research, critical thinking, and some serious brainstorming sessions. It's like catching the beat of a startup drum while surfing the wave of creativity.
StartUpVibes is a Podcast where young individuals discuss innovation for startups, that weird employee they've worked with, how much a startup founder should earn, and where young people meet the energetic beat of entrepreneurial spirit! and catching the rhythm of the young, vibrant minds shaping the future.
Yes, the branding process is no walk in the park; it's a full-fledged adventure. I tried as much as I could to show the process in this case study (process book).
Creative direction: Bolu Zacch
Logo design: Bolu Zacch
Brand design: Bolu Zacch
Motion design: Bolu Zacch
Marketing copy: Bolu Zacch
For Collaboration/Role offers
Contact me: btimizacchaeus@gmail.com
Let’s work together to create something truly special!
